career overview
Explore my Events & Design portfolio for selected projects, or visit my LinkedIn profile for detailed role descriptions and career history.
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About my Brain Institute
Head of Product & Design (Co-Founder)
2009 – Present • Full-time
Global with Australian HQ
TEDx Burleigh Heads
Event Producer & TEDx Speaker 2024
2023 – 2024 • Pro Bono Advisor (On-Site)
Gold Coast, Australia
Amazon (Private Label Business)
Product & Brand Development
2023 – 2026 • Startup
United States
Sauce (Early-Stage Startup)
Design Lead
June 2022 • Short-Term Contract (Hybrid)
Sydney, Australia
University of Sydney
Tutor
DesignLab: School of Architecture, Design & Planning
2021 – 2023 • Sessional Lecturer (Hybrid)
Sydney, Australia
Billy Blue College of Design
Lecturer
Design Thinking, User Experience & Service Design
2011 – 2018 • Sessional Lecturer (On-Site)
Sydney, Australia
RAW Impact (Not-For-Profit)
Strategic Partner
2011 – 2018 • Pro Bono Advisor (Hybrid)
Cambodia & Australia
VMware
Senior Communication Designer
2012 – 2014 • Independent Consultant (Remote)
Palo Alto, United States
Pollenizer
Brand Designer
2011 – 2012 • Independent Consultant (On-Site)
Sydney, Australia
Genos International
Design Lead
2007 – 2013 • Independent Consultant (On-Site)
Australia & United States
EDUCATION
Billy Blue College of Design
Bachelor's degree, Applied Design
Specialisation: Digital Media
2007 – 2010 (Sydney)
Australian Academy of Photography
• Analog and Digital Photography
• Portrait Photography
• Studio & Product Photography
• Event Photography
• Travel Photography
2004 – 2006 (Sydney)
Macquarie College 
Certificate IV in Business (Marketing)
2006 (Sydney)
Professional Development
Mindvalley
AI Mastery (Level 1, 2 & 3)
Sep 2026 (Online)
Applied AI strategy, context engineering, custom AI assistants, content creation, workflow automation, AI agents and no-code applications for business and creative work. 
Social Media Mastery (Level 1, 2 & 3)
Jul 2025 (Online)
Social media strategy, brand positioning, content creation, storytelling, video production, audience growth, engagement, AI-powered workflows and social media monetisation.
INSEAD
Open Programmes, Design Thinking & Creativity for Business
Jan 2022 – Jun 2022 (Online)
Explored design thinking and creativity as tools for business innovation, with a focus on human-centred problem solving, idea generation, experimentation and developing new products, services and business opportunities.
Robbins Research International
Business Mastery 1 & 2
2015 - 2016 (US & UK)
Explored business growth, financial management and entrepreneurship, with a focus on business strategy, innovation, marketing, sales, leadership, optimisation and building sustainable, scalable organisations.
Davidson Institute Westpac
Business Planning
2013 (Sydney)
Developed skills in business planning and strategy, with a focus on business models, market analysis, financial planning, growth opportunities, goal setting and translating ideas into practical business plans.
About my Brain Institute
Leadership Training
2013 – 2025 (Australia)
Developed skills across leadership, coaching, wellbeing and high performance, with a focus on neuroscience, human behaviour, emotional intelligence, self-awareness, communication, resilience and supporting individual and team performance.

earlier professional experiences
Creative & Exhibition Project Lead • BrainArt Project
UX & Visual Designer • Redcoal Telco
Graphic Designer • FROG Analytics
Brand & Communication Designer • Blip Group
Exhibition Project Lead • Billy Blue College of Design
Photography Specialist • Georges Cameras
Photography Assistant • Tony Mott Rock Photographer
Junior Graphic Designer • News Corp Australia
Junior Graphic Designer • CX Lavender
Core Capabilities
• Strategic Planning & Execution
• Brand, Product & Creative Direction
• Event & Portfolio Management
• Team & Cross-functional Management
• Stakeholder & Partnership Engagement
• Budget & Resource Management
additional Capabilities
Brand, Product & Experience
• Brand Strategy & Identity Systems
• Product Strategy & Design
• Customer Experience (CX)
• Service Design
Creative Production
• Event Production
• Film & Video Production
• Print & Publishing
Growth & Commercial
• Go-to-Market Strategy
• Content Strategy
• Digital & Social Media Marketing
• E-commerce Strategy
• Supplier Management
• Manufacturing
• AI-enabled Workflows
Education & Communication
• Workshop Facilitation
• University Teaching
• Coaching & Mentoring
• On-Camera Presenting
• Public Speaking
SOFTWARE & TOOLS
Design
InDesign, Photoshop, Illustrator, Final Cut Pro, Premiere Pro, Filmora, CapCut, Submagic, Canva, Figma, Balsamiq, Sketch, Miro, Webflow.
Product & Project
Airtable, Jira, Notion, Trello, Monday, Microsoft, Google Workspace.
Ecommerce & Marketing
Extensive knowledge in digital marketing and analytics platforms, enabling effective collaboration with marketing, performance and eCommerce teams.
Shopify, HubSpot, Metricool, Later, Hootsuite, Co-Schedule, Google Analytics, Google Ads, Meta Business Suite, Amazon Seller Central, Active Campaign, Mailchimp, ConvertKit, Instagram, YouTube, TikTok, Twitter, Facebook, LinkedIn.
AI & Emerging Technologies
I continually experiment with emerging technologies, exploring how they can support creative thinking, strategy and product development. Below are some of the tools I’ve recently worked with.
ChatGPT, Claude, Gemini, Midjourney, DALL·E, Adobe, Ideogram, Runway, Kling AI, ElevenLabs, ArcAds, NotebookLM, Zapier, Cursor, Lovable, AI Workflow Automations and Agents.
Development (Working Knowledge)
Working knowledge of front-end code, enabling effective collaboration with developers to troubleshoot issues, make basic modifications and streamline implementation.
HTML / CSS, Shopify Liquid, GitHub
Languages
English (Bilingual proficiency)
Spanish (Bilingual proficiency)
Work ELIGIBILITY
Australia & Europe
Wellbeing Training
Himalayan Yoga Association
Sound Healing Practitioner
(Level 1, 2 & 3)
Sep 2024 (Bali)
Magic Inclined
Akashic Records
Practitioner & Intuitive Guide
2022 - 2023 (Online)
Power Living, Australia
200 Hours Yoga Teacher Training
Jul 2016 (Sydney / Bali)
Transcendental Meditation
Developing Self Management/Stress Management Skills for Maximum Personal Effectiveness
December 2016 (Sydney)
Emotional Freedom Techniques (EFT)
Advanced Training with Dr. David Lake
Medical Practitioner & Psychotherapist and Steve Wells Registered Psychologist
Jan 2006
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