Journey as a Co-Founder
In 2009, Relmi Damiano co-founded the About my Brain Institute alongside scientist and leadership expert Silvia Damiano. Their vision is to democratise leadership & neuroscience by shaking up how we develop the human, the leader and the creative we all carry within.
In 2010, this dynamic mother and daughter team, produced the first “Brain Art Project” as a way to explore people’s incipient interest in the brain. This was an international competition and exhibition that over the course of 2 years attracted over 1000 artists, scientists, designers, health practitioners and business leaders from all over the world who shared and expressed their different perspectives on neuroscience, creativity, mental health and wellbeing. The insights gained from this venture, highlighted the relevance of building a more holistic, design-driven and interdisciplinary approach to applying brain science to our daily lives.
With Relmi’s design, digital strategy and artistic expertise paired up with Silvia Damiano’s 20 years of experience in transforming leaders and cultures, they then released the i4 Neuroleader™ Model, Methodology & Assessment Suite, published the ‘Leadership Is Upside Down’ book and coined the term Brain-Friendly Cultures - all in 2013.
The purpose of their i4 Neuroleader™ Methodology is to transform current leadership practices and create the leaders of the future, leaders who are more conscious, ethical, compassionate, healthy, integrated, imaginative, intuitive and inspirational. Over the course of 4 years, as part of Vivid Sydney, Relmi & Silvia hosted the annual i4 Tales Conference & Design Exhibition, which attracted over 250 people each year to explore and discuss these topics in a community environment.
Since its inception, the About my Brain Institute has certified thousands of practitioners globally in the i4 Neuroleader™ Methodology, ran numerous events and retreats as well as delivered brain-friendly programs in organisations globally.
One of their most remarkable projects was the ‘Make Me A Leader’ film, released in 2018. They self-funded and produced a multiple award-winning documentary that gathered highly regarded experts, professors and scientists who shared the secrets of how leaders can optimise brain and body performance to thrive in the 21st Century.
The team is on a mission to create a brain-friendly world by providing our human-driven and scalable technological platform to assist corporations and their people in becoming more balanced, authentic, confident, productive and happier. In 2021, the About my Brain Institute Team launched the Brain-Friendly Channel, a live stream show dedicated to explore how leadership needs to be redefined to meet the current and future challenges that we face today.
My role has been instrumental in the development of the About my Brain Institute. I have established, implemented and worked on the following areas
of this global business:
- brand identity across all channels
- business model generation / processes
- customer service experience
- service / product design
- event / retreat / conference design
- project management
- marketing strategies across channels
- book & publication design
- UX/UI design for an eLearning platform & LMS
- front-end development support
- film production and art direction
- instructional design for leadership training
- training / on-boarding clients
- mentoring / training / managing staff
- co-creator of the i4 Neuroleader™ Methodology
- designer of the i4 Neuroleader™ Assessment
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